Pilates studio

Pilates studio software for mat and reformer classes

Mat for 14, reformer for 5: in Pilates, classes are small and every spot counts. Brimly fills your timetable, manages the waitlist and sells your class packs online.

Small classes where every spot counts

With 5 spots per reformer session, every no-show hurts. The waitlist gives the spot to the next person as soon as it frees up.

Mat and equipment, two different worlds

Group mat classes and small-group equipment sessions: each class type has its own capacity, length and default instructor.

Sales all over the place

Class packs, memberships and drop-ins sold online with promo codes. Invoices are generated automatically.

Everything your Pilates studio needs, from mat to reformer

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Capacity per class

Mat 14, reformer 5, workshop 8: every class has its own capacity, adjustable session by session.

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Attendance tracking

Take the register at every session and see each member's attendance rate.

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Member CRM

History, tags and notes (injuries, preferences): everything you know about each member, in one place.

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Occupancy stats

Occupancy per class and monthly revenue, to help you decide which time slots to open.

Running a Pilates studio: practical tips

Mat and reformer in the same studio

Create one class type per format: mat Pilates with the capacity of the room, reformer with the number of machines. A price can be restricted to certain classes (a “Reformer” pack only works for reformer classes), and the shop groups your prices into sections (“Reformer Pilates”, “Mat”, “Introductory”) so everyone finds the right one.

Private and duet sessions

There are two ways to offer them: a class type with 1 or 2 spots, booked on the timetable like any other class, or one-to-one appointments with their own slots, if you'd rather open availability than schedule fixed sessions.

Cover and instructor pay

An instructor who can't teach requests cover from their space, with a note for you; you assign another instructor and everyone booked keeps their spot. Pay is calculated per hour or per session based on the number of people booked, and the monthly total is shown to you and to each instructor.

Fewer wasted spots

The cancellation window is set class by class. When a member cancels in time, their credit is refunded and the spot goes to the first person on the waitlist, who is notified. A reminder goes out the day before, and anyone who came for a trial can be followed up with the right offer to continue.

Regulars who come at the same time every week

A member who comes every Tuesday at lunchtime ticks “Also book every Tuesday at 12:15” on their first booking: their spot is booked as each session opens, using their plan, and they untick the weeks when they're away. Your regular slots fill up without you sending a single message.

Frequently asked questions

Does Brimly work for reformer Pilates?

Yes. Create a “Reformer” class type with a capacity of 5 (or however many machines you have). Bookings respect the capacity and, once the class is full, the waitlist takes over.

Can I restrict a class pack to certain classes?

Yes. A price can be restricted to one or more class types: a “Reformer” pack will only be valid for reformer classes, a “Mat” pack for mat classes.

How are instructor cover requests handled?

The instructor requests cover from their space, with a note for you, and you assign another instructor to the session. If the session has to be cancelled, everyone booked gets a message and their credit back automatically.

Can I offer private sessions?

Yes: a class type with 1 or 2 spots on the timetable, or one-to-one appointments with your own availability slots.

Can members pay for a class pack in instalments?

Yes, with Alma, available through Stripe where Stripe offers it (studios based in France, Belgium, Spain, Italy, Luxembourg or the Netherlands): a class pack or an annual plan can be paid in 2, 3 or 4 instalments (for one-off purchases from €50 to €5,000), and you receive the full amount straight away.

How much does Brimly cost for a Pilates studio?

€29 a month per studio, all included, with no limit on members or instructors. No commission on your sales: only Stripe's fees apply. The first month is free, with no card needed to start.

Ready to start filling your classes?

Included in the €29/month, with no commission on your sales.

Try it free for 1 month